PhotoWhy combines a social network
with a peer-to-peer learning app for photographers.
The app is free to download and sign up,
and all social network features are free for all users.
Watch daily live streams where the world's best photographers share their experience and tips on how to compose and take better photos
Receive constructive feedback on their particular shots or full portfolio from a chosen professional
Book a one-on-one mentoring session/masterclass where they can get answers to their most
burning questions or even work with
the best photographers
Initially, the client wanted to create a social network where every enthusiast would be able to grow as a photographer by viewing the work of the world’s
To attract professional photographers to the platform, the company had to offer them incentives. Several features were intended to solve this problem while promoting the future app’s monetization:
Thus, a social media platform idea evolved into an educational marketplace of sorts.
The client preferred our company after we convinced him that we have relevant experience and all the skills and processes required to build a peer-to-peer learning marketplace.
Onix’s eLearning app development team joined the project when the client had already developed a list of requirements and the visual design. However, we went on to suggest several major and minor changes to the design and functionality.
The app development team at Onix included:
2 Front-end Developers + Tech Lead
3 Back-end Developers + Tech Lead
Onix developed and implemented all app infrastructure using the best modern solutions.
For example, we used CDN delivery from S3 bucket to speed up photos loading.
Onix’s team also foresaw the problem of inappropriate content on the platform. To mitigate this risk, we implemented image recognition at the uploading stage. We have already encountered such problems in the framework of travel app development services. Therefore, we knew how to act correctly.
Tech stack we used in the social network and peer-to-peer learning app develop:
The initial project estimate was around 4 months. But since features were constantly added, the work lasted for 7 months.
The time spent on the project, including quality assurance, DevOps, etc., has totaled 2,700 hours so far.
PhotoWhy was published on the Apple App Store and Google Play Market in February 2022.
The company has recruited and verified a number of professionals to evaluate and mentor amateurs. Eventually, they will develop a mechanism for amateurs to become professionals on the platform. When a user becomes a popular photographer, they will be able to earn a photographer’s account and become mentors themselves.