Building Immersive Metaverse Environments
Metaverse Development on Spatial.io
This case study delves into how the Onix team created diverse virtual spaces catering to various needs.
Marketing
Industry
6 specialists
Team size
Switzerland
Location
3 weeks
Project duration
[ About the project ]
Our client is a Swiss-based digital agency specializing in metaverse production.
As a metaverse solutions provider, they sought to expand their global reach by offering immersive virtual environments for advertising purposes.
Leveraging the capabilities of the Spatial platform, the Onix team needed to create diverse and engaging metaverse locations that meet the client's vision and objectives.
The Onix team needed to:
Collaborate closely with the client to understand their vision and objectives.
Conceptualize and design diverse metaverse environments that catered to the client's requirements.
Utilize the capabilities of the Spatial platform effectively to develop immersive virtual spaces.
Ensure adherence to Spatial platform constraints while optimizing data for performance and visual quality.
Metaverse Environments Built by Onix
The primary goal was to develop metaverse environments to provide compelling spaces for advertising and promotional activities. From meditation retreats to educational campuses, we carefully created each location to offer unique experiences and opportunities for engagement.
Marthaverse: Virtual Serenity and Relaxing Retreats
Marthaverse is an immersive environment that fosters meaningful connections and human experiences. It is a peaceful island retreat focused on meditation and relaxation. With a mindful approach to design, users are inspired by exploration, collaboration, and personal growth, facilitating a deep connection with one's inner self.
Metaverse Academy Campus
The Metaverse Academy Campus is a virtual learning environment from the Switzerland-based Metaverse Academy. It is an educational universe designed to introduce users to the metaverse concept and its significance. It features galleries, museums, and interactive spaces where users can learn about topics like NFT.
Equipped with an audience area, users can participate in online conferences where they listen to speakers, view presentations, and engage in chat and voice discussions.
NFT Art Gallery
A virtual gallery that showcases a collection of NFT artwork. Users can view paintings, read descriptions, and access additional resources like PDF documents and videos. The platform facilitates the purchase of NFTs directly through Spatial.
Virtual Office
This interactive space provides information about a company's services and allows users to engage with each other through chat and voice communication. It serves as a digital hub for networking and collaboration.
Christmas-themed Metaverse
A festive-themed environment designed to evoke the spirit of Christmas. Users can immerse themselves in a holiday atmosphere and enjoy interactive elements related to the festive season.
Paper Location
This is a virtual extension of the NFT Art Gallery – an immersive universe where users can explore halls filled with captivating artworks, each telling its unique story.
Additionally, visitors can relax at the cafe, watch videos, and communicate with art enthusiasts.
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Our development approach
Applying a systematic "From General to Details" approach, we initially blocked out the environments with simple forms, iteratively adding necessary elements while ensuring spatial optimization and adherence to platform constraints.
This iterative process allowed us to refine the environments, test functionalities, and incorporate client feedback seamlessly.
At Onix, we build immersive metaverse levels using a structured and transparent development process:
Conceptualization
Define objectives, user personas, and narrative.
Deliverables: Detailed concept documentation and storyboards.
Art development
Create visual concepts and mood boards.
Deliverables: Refined art concepts and visual sketches.
3D modeling
Establish preliminary spatial layout.
Deliverables: Basic 3D model illustrating spatial arrangement.
Detailing
Add textures, objects, and interactive elements.
Deliverables: Detailed 3D model with textures and initial interactions.
Finalization
Test, iterate, and optimize for performance.
Deliverables: Fully polished and optimized metaverse level.
Polishing
Refine visuals, functionality, and user experience.
Deliverables: Flawlessly executed environment with high polish.
Working on these projects, we provided the following solutions
Creating realistic graphics and highly detailed 3D models
Using advanced techniques, we built visually stunning and immersive environments, enhancing user engagement and immersion.
Proper selection of realistic textures
We carefully curated and applied textures to 3D models and environments, enhancing visual fidelity and realism while adhering to platform constraints.
Engaging entertainment
Our specialists created themed locations to evoke specific moods and atmospheres, providing users with entertaining and memorable experiences.
Personalized avatars
We created a system of avatars that allows users to customize their virtual representations and engage with colleagues in immersive interactions within the metaverse.
Providing smooth live streaming
Our experts ensured uninterrupted live streaming capabilities within the metaverse environments, facilitating events, conferences, and presentations.
Implementing chat and voice chat
We ensured seamless communication between users within the virtual environments, fostering interaction and collaboration.
Value delivered
Unique ways to engage users
Innovative forms of brand storytelling and advertising
Be “always on” and exist in real time
Access to a global audience
Revenue via digital products
Increased brand authenticity
Core technology stack we used
Unity,
Photon,
Blender,
Houdini,
Photoshop,
Substance Painter,
Oculus SDK,
Viveport SDK,
AVPro,
CurvedUI,
Amplify Shader Editor
[ Client testimonial ]
Here is our client's statement about their experience with the Onix services
“Collaborating with Onix over the last two years has been a fantastic experience. Their creativity and technical expertise consistently deliver polished, innovative results that exceed our expectations.
Onix seamlessly integrates stunning 3D models and gamifications into our metaverse and VR projects, making them more engaging and realistic. Their dedication, attention to detail, and collaborative spirit make them a true partner in our creative process.”
Managing Partner, Kuble
Olivia Schiffmann
[ Results ]
The Onix team helped our client build diverse metaverse environments that provide unique and engaging experiences, driving global reach and revenue generation.
These environments met client expectations while providing users with immersive, engaging, and seamless experiences across diverse virtual spaces.
Notably, our collaboration achieved remarkable results on the Spatial platform. Our developed metaverse locations gained significant traction, collecting 16.2 thousand views.
This demonstrates the effectiveness of our immersive environments in capturing an audience.
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