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Only about 20 percent of Americans are currently owners of wearable devices. Forecasts say this is the just the beginning of a boom. By the end of 2015, more than 50 million wearable devices will be sold globally, compared to 17.6 million of wearable devices purchased in 2014. And by 2018 the annual receipts from their sales will dramatically increase, reaching $50 billion.

The competitive market of wearables is developing, especially the area of fitness and activity trackers. Fitbit started in 2007, and is the dominant brand that offers popular activity trackers. In 2014, the sales of Fitbit health wearables constituted around 70 percent of the total fitness tracker market.

For Fitbit, that demonstrates the interest and trust the global community has to their product.


The role of fitness in wearables


The Internet of things has enabled individuals to track their daily fitness activities. Because it's so compelling, interest in people accurately tracking their daily fitness activities is increasing exponentially. Studies have shown that people who keep track of their fitness goals are more successful in reaching better results.

As a market leader in wearables, Fitbit offers a choice for the physically active and non-motivated users who do not exercise regularly.

Fitbit is water-resistant and collects data on the number of steps you walk and calories you burn, evaluates the quality of your sleep at night, counts your active time in minutes, wakes you up as a silent alarm clock and sends phone call notifications. All data collected by Fitbit is synchronized wirelessly with a smartphone or computer app and is available for analysis and fitness goal setting.

But even with the great level of interest, scientists suggest that to in order to initiate a global movement for better health and better lifestyle habits, companies producing technology have to consider how to maintain a user's enthusiasm. 


role of fitness in wearables


Wearables vs. motivation: The need for practical solutions


Fitness trackers revolutionize the way people treat physical exercising and help turn fitness into a lifestyle. As the activity tracker market grows, consumers expect more from their devices. These expectations set challenges to develop mobile apps that learn how to more efficiently interact using data generated through the wearable.

The need for applications that can provide personalized information and motivational recommendations on how to achieve better fitness results are becoming more and more vital. Among some of the basic solutions leading developmental motivation, are feedback loops to help the user stay engaged, while offering a reward system to serve as a driving force for the user to achieve better results.

Motivation and personalization has already become standard features in the native iOS and Android apps that Fitbit offers to its consumers. These apps not only display basic information, they also provide specific workout programs created by well-known trainers that instruct your routine.


fitness trackers and exercising


What to expect from wearables in the near future


Activity and fitness trackers can collect enough of health data, but the problem is how to apply all this information to give the maximum feedback to the consumer. As the user's anticipations grow, the future of the wearable technology development lies not in the device itself, but in the ability to process collected information in full detail.

Mobile healthcare technology will evolve from offering apps that collect data to reaching the highest level of sophistication (e.g. computational biology modeling) where apps will analyze data and provide practical solutions and deep insight. The future of apps for wearables lies not in simply stating that a person slept poorly during the night, but giving specific reasons that explain why it happened.


mobile healthcare technology


How Onix accepted the challenge for Fitbit apps


With an understanding of the expectations people have about wearables, Onix-Systems team is currently engaged in the web and mobile app development project based on the use of Fitbit.

Today, adult children who live remotely from their parents want in some circumstances to to track the health and everyday needs of elderly people. The goal of this app is to enable the use of Fitbit at a new level of productivity, which turns basic health data collection into a helpful tool. 

With the help of this app, users will be able to:

  • Track the needs and activities of several people simultaneously.
  • Get updates on heart rate changes every half hour.
  • Add detailed information about a healthcare 
  • Get regular updates on trends: the time a person wakes, the number of times sleep was interrupted, and daily activities (counting steps)
  • Enable the daily and weekly alert system which will send warning notifications if any of the tracking trends does not occur for a certain amount of time.


health tracking app


The app provides easy monitoring of the health information and daily activities for each user on a list. Google maps will track the current location of a person and their past itinerary. This app is meant to help families in need of taking care of their loved ones. It's a sensitive topic, but we feel the need to help.